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B&S Watchmaker approved
Watchmaker approved
B&S Watchmaker approved
Every watch we buy is checked by our watchmakers for full functionality and originality of parts. Every watch that we sell is tested again before dispatch to ensure that it is in good working order.
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12 months B&S warranty
12 months B&S warranty
12 months B&S warranty
Every watch purchased from us comes with a 12 month warranty regarding full functionality (from the date of purchase).
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Authenticity guaranteed
Certified Pre Owned - verified original watch
Authenticity guaranteed
Every watch, whether vintage, used or unworn, is checked and verified for originality by us and our watchmakers.
New Entries
Rolex
Day-Date
ROLEX VINTAGE DAY-DATE 36 Ref 1804 950 Platinum Original Diamond Dial Bezel Bj-1977 Rare
€ 32,980
plus shipping costs
| Germany | € 250 |
| EU 1 Austria, Belgium, Czechia, Denmark, France, Italy, Luxembourg, Monaco, Netherlands, Poland, Spain | € 250 |
| EU 2 Bulgaria, Croatia, Cyprus, Estonia, Finland, Greece, Hungary, Ireland, Latvia, Lithuania, Malta, Portugal, Romania, Slovakia, Slovenia, Sweden | € 300 |
| Switzerland | on request |
| World | on request |
Data
| Reference | 1804 |
| Code | A23132 |
| Condition | Very good |
| Year of production | 1977 |
| Property of | Bachmann & Scher GmbH |
Description
| Case material | Platinum |
| Case diameter | 36 |
| Glas | Plexi glass |
| Clasp | Buckle |
| Clasp material | Steel |
| Dial | Silver |
| Dial numbers | Index |
| Bracelet material | Leather |
| Caliber | ROLEX 1556 COSC |
| Movement | Automatic |
| Power reserve | 48 |
Features
Date, Weekday
Miscellaneous
Screw-Down Crown, Center Seconds, Quick Set, Only Original Parts, Gemstone
Our remarks
Rolex Vintage Day-Date 36 – Ref. 1804 – 950 Platinum – Original Diamond Dial & Diamond Bezel – 1977 – Rare
We are pleased to offer this extraordinary Rolex Vintage Day-Date 36 Ref. 1804 in 950 platinum, an exceptionally rare and prestigious configuration from the late 1970s. Produced in 1977, this reference features its original factory diamond dial and factory diamond bezel, placing it among the most desirable and collectible Day-Date executions of its era.
Crafted from solid 950 platinum, the 36 mm Oyster case exudes unmistakable weight, luxury, and presence. The reference 1804 is distinguished specifically by its factory-set diamond bezel, a feature reserved for select high-jewelry configurations within the vintage Day-Date family. The sharp profile, crisp edges, and original proportions highlight the integrity of this rare example.
The spectacular original diamond dial showcases brilliant-cut diamond hour markers set in a classic layout, adding elegance while maintaining the refined simplicity that defines the Day-Date line. The silver tone of the dial complements the platinum case beautifully, creating a timeless aesthetic unique to these precious-metal vintage models.
Powered by the reliable Rolex Caliber 1556, the watch provides smooth automatic performance with the full day and date complication—an iconic hallmark of the Day-Date series since its inception in 1956. The period-correct bracelet (if present) or classic strap pairing allows the platinum case and dial to take visual center stage.
The Ref. 1804 stands apart within the vintage Day-Date family as one of the most exclusive and lowest-production references, produced only in platinum and set with diamonds at the factory—making surviving, original examples like this one especially sought after by collectors.
"An exceptional opportunity to acquire a genuinely rare vintage platinum Day-Date with original factory diamond dial and bezel, the 1804 from 1977 represents one of the most prestigious and collectible configurations ever produced by Rolex!"
Comes with a one-year warranty through our watch lab.
The Watch Experts – Established 1991 – Trusted Watch Buyers & Sellers.
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